Throughout the pandemic, there have been many businesses that seemingly didn't miss a step. Some transitioned over to a remote environment flawlessly, and it's due in part to their use of marketing automation tools. If you want prepare your business for any situation, you need to automate the following instructions:

    Appointment booking programs like Calendly allow your customers more flexibility when it comes to scheduling meetings.
    Automating e-mail marketing systems can lead to greater lead generation.
    Customer relationship management software will help you support your customers and ensure they are receiving the best possible service.
    You can also automate customer service to provide an overall greater customer experience with programs like LiveChat.